Mobile-First Indexing: Fix issues around knowledge graph

There's a danger that duplicate content will cannibalize the keywords you want to target in search. Duplicate content can be a problem on your own site, but also with any guest posts that you submit to other websites for backlinks. Search engines are getting better at catching black hat loopholes …

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Focus on ROI Instead of hits

When you are trying to figure what keywords are best to target for your business, try putting yourself in your potential customer's shoes. What are all the ways and questions they might search to find what you offer? What are the pain points that would be solved for the customer …

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Mobile-First Indexing: Fix issues around stickiness

Personal brands will allow you to characterize various writers on your team, giving them each a unique voice and area of expertise. In order for your website to rank well, you need high quality content and lots of powerful backlinks. Whilst Search Engine Optimisation is indeed a powerful form of …

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Increase Organic Traffic by the manipulation of inbound links

Google might interpret that important information is available on pages that you link externally through the keywords. The relevance of a website's content is particularly important for search engines; it affects how high a website will appear in the search results for a given search term. If you have a …

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